CBUSA
CBUSA, a company that develops and maintains a powerful network of elite home builders, preferred local vendors and national brand partners, needed an agency that could handle their digital development needs while managing and executing their marketing efforts.
Locus began by combining their three separate websites, each built in different code languages and CMS platforms, onto one robust platform, Expression Engine, giving users a seamless experience. Concurrently Locus successfully executed multiple marketing initiatives such as email drip campaigns, direct mail, webinars, blogging, SMS marketing, social media and event marketing, that generated new members and markets, exceeding CBUSA’s annual membership and market expansion goals.